Our Approach to Filmmaking

At The Wild Blue Films, filmmaking is about more than producing beautiful visuals. It’s about capturing the spirit of a place, a brand, and a way of life — and shaping it into stories that move people and drive real-world impact.

We embed ourselves in the environments our clients operate in — on the water, in the field, in towns, lodges, tournaments, and remote landscapes — documenting real experiences as they happen. This approach allows us to create films that feel lived-in, authentic, and emotionally resonant.

Every film begins with intention. We work with our clients to understand their audience, their goals, and how the film will be used — whether for tourism campaigns, brand launches, sponsor storytelling, or long-term content systems. Our films are crafted not just to be watched, but to work.

Blending cinematic craft with commercial purpose, we build films that anchor campaigns, fuel marketing platforms, and elevate brand identity across every channel.

We don’t just make films.
We build storytelling tools that help experience-driven businesses grow.

15-Second Spot

The first 15 seconds of video is your opportunity to grab the viewer’s attention and ensure that you can keep them hooked. Research reveals that the first 15 seconds of a video are the most important seconds of your video. The viewer has to understand immediately what your video is about and what he may expect.

30-Second Spot

30-second videos are more effective at stopping thumbs scrolling through news feeds; they're bite-sized and easy to rationalise, making them perfect for short modern attention spans.

60-Second Spot

A 1-minute video delivers your pitch concisely and engagingly, having enough time to describe essential features and benefits of your products or services. Tell a story your audience can connect with emotionally. Your video ad has to go for the heart.

90-Second Sizzle Reel

The 90-sec. sizzle reel allows someone to view a snapshot of a person, business or company. These punchy videos allow viewers to interact with brands and companies in a fast-paced, short video.

2-Minute Highlight Reel

This is a summation of your story’s main plot points, narrative approach, direction, and introduction to your main characters. This narrative visual approach gives your audience an ultra-clear look at what your story is about.

3-5 Minute Explainer

An explainer video is a short-form video usually used for marketing or sales purposes that highlights a company’s product, service, or business idea in a compelling and efficient way.